Yucatan Guacamole

This project had us find an existing company and product. We then redesigned the logo, came up with a new slogan, created 3d model of the new product packaging, and a magazine ad to go with it. We needed to come up with a packaging shape other than a standard rectangular box. On the packaging labels, all text was required to stay the same, incorporated somewhere on the label.

The new slogan is “From tree to table, fresh & natural” as Yucatan advertises their product as fresh, authentic, and all-natural.

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